Technological Innovation and Prize Incentives
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Technological Innovation and Prize Incentives

The Google Lunar X Prize and Other Aerospace Competitions

9781781006474 Edward Elgar Publishing
Luciano Kay, Center for Nanotechnology in Society, University of California, Santa Barbara, US and Georgia Tech Program in Science, Technology and Innovation Policy, Georgia Institute of Technology, Atlanta, US
Publication Date: February 2013 ISBN: 978 1 78100 647 4 Extent: 256 pp
In this in-depth study, Luciano Kay focuses on three recent cases of prize competitions in the aerospace industry: the Google Lunar X Prize, the Ansari X Prize and the Northrop Grumman Lunar Lander Challenge. Using a combination of real-time and historical analysis based on personal interviews, workplace visits and questionnaire and document data analysis, the author examines the particular dynamics of the prize phenomenon and offers a comprehensive discussion of the potential of prizes to induce innovation. This fascinating volume also sets out a systematic method to studying prize incentives, offering a concrete innovation model and case study design approach that will prove highly useful to further research efforts in the field.

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Inducement prizes – in which cash rewards are offered to motivate the attainment of specific targets – have long been used to stimulate scientific discovery and technology research and development. This volume presents an empirical investigation of the effect of these prizes on innovation.

In this in-depth study, Luciano Kay focuses on three recent cases of prize competitions in the aerospace industry: the Google Lunar X Prize, the Ansari X Prize and the Northrop Grumman Lunar Lander Challenge. Using a combination of real-time and historical analysis based on personal interviews, workplace visits and questionnaire and document data analysis, the author examines the particular dynamics of the prize phenomenon and offers a comprehensive discussion of the potential of prizes to induce innovation. This fascinating volume also sets out a systematic method to studying prize incentives, offering a concrete innovation model and case study design approach that will prove highly useful to further research efforts in the field.

Scholars, policymakers and corporate officials interested in incentives for innovation and the practical implementation of prize competitions will find this an invaluable resource. Potential prize sponsors and entrepreneurs, professionals and other individuals or organizations interested in participating in such competitions will also find much of interest in this groundbreaking book.
Critical Acclaim
‘A ground-breaking book on how prizes leverage a family of incentives to spur creativity and innovation.’
– Calestous Juma, Harvard Kennedy School, US

‘The recent renaissance in the use of prizes to spur innovation and extraordinary novel performance warrants close attention. Luciano Kay does so through a series of compelling case studies which shows the potential of prizes, the range of factors that influence their performance and the importance of understanding their non-pecuniary dimensions, even when there is a substantial purse. This is an important contribution to the innovation literature.’
– David J. Teece, University of California, Berkeley, US

‘In the last decade innovation prizes have caught the imagination of policy makers and rich donors alike; those who actually care about the process and outcome of prizes and not only the hype, would do well to read Luciano’s new book.’
– Dan (Danny) Breznitz, Georgia Institute of Technology, US
Contributors

Contents
Contents: Foreword by Philip Shapira 1. Introduction 2. Innovation, Policy and Prizes 3. Key Questions and Hypotheses 4. Methodological Aspects 5. A First Approach: The Ansari X Prize and the Northrop Grumman Lunar Lander Challenge 6. A Closer Look: The Google Lunar X Prize 7. Discussion 8. Theory, Policy and Research Implications 9. Conclusions Appendix References Index
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