Paperback
International Entrepreneurship
Rich in examples from the real world, International Entrepreneurship illustrates how theory and practice go hand in hand. Specially designed for courses and tutors of International Entrepreneurship, this essential text discusses the opportunities and challenges facing internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different perspectives of social, cross-cultural and comparative entrepreneurship, as well as including analysis of the relationship to marketing and finance.
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Critical Acclaim
Contents
More Information
Rich in examples from the real world, International Entrepreneurship illustrates how theory and practice go hand in hand. Specially designed for courses and tutors of International Entrepreneurship, this essential text discusses the opportunities and challenges facing internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different perspectives of social, cross-cultural and comparative entrepreneurship, as well as including analysis of the relationship to marketing and finance.
Key features include:
• A dedicated overview illustrating the state of the art from the point of view of International Entrepreneurship, rather than from a general business context, allowing students to build in-depth knowledge on the topic from a single resource
• Interesting and accessible international case studies provide insight into how real companies handle modern issues, preparing students for future entrepreneurial ventures. Examples include ofo, Nokero, Wonderbly, FacilityLive and Blueseed
• Flexibility of use for instructors to fit their own context and needs, particularly for integrating into current entrepreneurship or business courses
• Further reading references and supplementary example boxes allow students to extend their knowledge outside the lecture hall and inspire a passion for the subject
• Case studies inspire a variety of activities for both theoretical discussion and practical applications and can easily be enriched and updated.
International Entrepreneurship is a much-needed text for all IE courses, as well as an ideal supplementary text for postgraduate students studying entrepreneurship, international business, management, and marketing.
Key features include:
• A dedicated overview illustrating the state of the art from the point of view of International Entrepreneurship, rather than from a general business context, allowing students to build in-depth knowledge on the topic from a single resource
• Interesting and accessible international case studies provide insight into how real companies handle modern issues, preparing students for future entrepreneurial ventures. Examples include ofo, Nokero, Wonderbly, FacilityLive and Blueseed
• Flexibility of use for instructors to fit their own context and needs, particularly for integrating into current entrepreneurship or business courses
• Further reading references and supplementary example boxes allow students to extend their knowledge outside the lecture hall and inspire a passion for the subject
• Case studies inspire a variety of activities for both theoretical discussion and practical applications and can easily be enriched and updated.
International Entrepreneurship is a much-needed text for all IE courses, as well as an ideal supplementary text for postgraduate students studying entrepreneurship, international business, management, and marketing.
Critical Acclaim
‘Zucchella, Hagen and Serapio’s new book packs a mighty punch. Extensively researched and current, it authoritatively illuminates extant perspectives on the theory and practice of International Entrepreneurship (IE), enriching the discussion with many memorable frameworks and illustrative case studies and vignettes. These attributes and its rare coverage of IE governance and implementation processes elevate this text to the upper echelon of IE books. A must-have.’
– Kevin Ibeh, Birkbeck, University of London, UK
From the Foreword:
‘This is the book I wish I had written . . . the co-authors’ complementary expertise enables them to combine theory and practice in a way that makes the book interesting and relevant to both graduate students and IE academic scholars. The book is essential for IE courses, and its focus on entrepreneurial firms engaging in international business offers a valuable reading supplement for courses in international business or entrepreneurship.’
– Patricia McDougall-Covin, Indiana University, US
‘Written by three eminent international entrepreneurship scholars, this is a valuable book for researchers, which succinctly summarizes the key themes of interest in the field. But, primarily, this text is a must-teach at Masters and dedicated undergraduate student levels as it authoritatively combines state-of-the art research with real and fascinating company cases and examples.’
– Pavlos Dimitratos, University of Glasgow, UK
– Kevin Ibeh, Birkbeck, University of London, UK
From the Foreword:
‘This is the book I wish I had written . . . the co-authors’ complementary expertise enables them to combine theory and practice in a way that makes the book interesting and relevant to both graduate students and IE academic scholars. The book is essential for IE courses, and its focus on entrepreneurial firms engaging in international business offers a valuable reading supplement for courses in international business or entrepreneurship.’
– Patricia McDougall-Covin, Indiana University, US
‘Written by three eminent international entrepreneurship scholars, this is a valuable book for researchers, which succinctly summarizes the key themes of interest in the field. But, primarily, this text is a must-teach at Masters and dedicated undergraduate student levels as it authoritatively combines state-of-the art research with real and fascinating company cases and examples.’
– Pavlos Dimitratos, University of Glasgow, UK
Contents
Contents: 1. Setting the field 2. International entrepreneurial organisations: characteristics and typologies 3. Sensing, Seizing, and Transforming international entrepreneurial opportunities 4. Processes of building and managing the international entrepreneurial firm 5. International entrepreneurial entry: implementation processes References Index
