Emerging Asian Economies and MNCs Strategies
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Emerging Asian Economies and MNCs Strategies

9781785364051 Edward Elgar Publishing
Edited by Robert Taylor, University of Sheffield, UK and Bernadette Andreosso-O’Callaghan, University of Limerick, Ireland and Ruhr Universität Bochum, Germany
Publication Date: 2016 ISBN: 978 1 78536 405 1 Extent: 272 pp
Analysing the role of multinational investors in emerging Asian economies and the implications for regional economic integration, this astute study examines the increasing role being played by Asian countries in the global economy.

Encompassing a large number of diverse manufacturing and service sectors, this book highlights the cultural and strategic challenges faced by multinational investors in the region in which they invest. It shows that despite high rates of economic growth in Asian countries presenting multinational traders and investors with unparalleled market opportunities, there have been only tentative moves towards regional economic integration. Areas such as trade facilitation, uniform customs clearance, removal of non-tariff barriers and labour deployment issues are yet to be adequately addressed.

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Critical Acclaim
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Analysing the role of multinational investors in emerging Asian economies and the implications for regional economic integration, this astute study examines the increasing role being played by Asian countries in the global economy.

Encompassing a large number of diverse manufacturing and service sectors, this book highlights the cultural and strategic challenges faced by multinational investors in the region in which they invest. It shows that despite high rates of economic growth in Asian countries presenting multinational traders and investors with unparalleled market opportunities, there have been only tentative moves towards regional economic integration. Areas such as trade facilitation, uniform customs clearance, removal of non-tariff barriers and labour deployment issues are yet to be adequately addressed.

Multifaceted and multidimensional in approach, Emerging Asian Economies and MNCs Strategies will appeal to students and scholars of Asian economies and business management in the region. Its presentation of the sociopolitical and investment environment will also prove invaluable in informing business investors targeting Southeast Asian markets.
Critical Acclaim
‘Taylor and Andreosso-O’Callaghan’s new book is a very welcome addition to the literature on Asian economic integration in the context of its barriers, problematic decision-making of regional bodies and infrastructure. They use a plethora of international experts to cover a varied and disparate range of areas, including: regional production networks; food supply chain; R&D location strategies; outward investment into the EU; expatriation policies; innovation in food processing small firms and ICT using Samsung as a case. One of the most interesting and perceptive pieces is Taylor’s on labour mobility and human resources and the need for corporate cultures to adapt to indigenous cultural values and norms, as well as to the emergence of hybrid systems of management. This stands in useful contrast to the often naïve navel-gazing and ethnocentric assertions of too much US-UK management literature.’
– Chris Rowley, Korea University, Nottingham University, UK, Griffith University, Australia and City University, London, UK

‘This is a very valuable contribution to the literature on emerging Asian economies and MNCs strategies. It covers an impressive range of countries and corporations. It should be of great interest to both academics and practitioners in the field.’
– Malcolm Warner, University of Cambridge, UK
Contributors
Contributors: B. Andreosso-O’Callaghan, N. Callinan, C. Dathe, S. Dzever, W. Feng, B. Gupta, J. Jaussaud, J.-L. Mucchielli, F. Nicolas, J. Subramanian, R. Taylor, U. Uprasen, P. Yu, G. Zhao, M.B. Zolin



Contents
Contents:

1. Introduction
Robert Taylor

PART I: OVERALL OVERVIEW
2. Emerging Asian Economies and MNC Strategies: A Review of the Literature
Bernadette Andreosso-O’Callaghan

3. Regional Production Networks in Asia – A Focus on China, Japan and Korea
Françoise Nicolas

4. Selected Asian Countries and the Food Supply Chain (Between Food Security and Food Safety)
Maria Bruna Zolin

PART II: CHINA AND CHINESE MNCS
5. A Correlation of China’s Economic Growth and Trade Structure Induced by Transaction Costs
Quoqin Zhao and Sam Dzever

6. MNCs’ Offshore R&D Co-Location Strategies: Comparison of Western and Asian Firms in China
Pei Yu and Jean-Louis Mucchielli

7. Chinese Outward Direct Investment to the European Union Against the Background of the Euro Crisis
Bernadette Andreosso-O’Callaghan and Christopher Dathe

8. Expatriation Policies of Chinese Emerging MNCs
Feng Wei and Jacques Jaussaud

PART III: EMERGING MNES FROM OTHER ASIAN COUNTRIES
9. The Transatlantic Free Trade Area: ASEAN’s Perspective
Utai Uprasen

10. Innovation Performance in the Small and Medium Enterprises of India – Evidence from the Food Processing Industry
Bhumika Gupta and Jeayaram Subramanian

11. The Emergence of Samsung as a Global ICT Player
Nigel Callinan

12. Epilogue: Labour Mobility and Human Resources
Robert Taylor

Index

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