International Business
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Elgar Encyclopedia of Critical Management Studies
Edited by Leo McCann, Ödül Bozkurt, Rachael Finn, Edward Granter, Carolyn Hunter, Nina Kivinen, Arun Kumar, Brian Wierman
This expansive Encyclopedia provides a detailed overview of Critical Management Studies (CMS). This exciting and iconoclastic area of research and scholarship has had a major impact on the academic field of business and management studie... -
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Handbook for Qualitative Research in Emerging Markets
Edited by Helena Barnard
This Handbook uses first-person narratives from a diverse array of leading scholars to capture the complexity of qualitative research in emerging markets. It showcases the value of interdisciplinary research in under-theorised contexts a... -
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Research Handbook on Global Diversity Management
Edited by Mustafa F. Özbilgin, Cihat Erbil
This Research Handbook provides an insightful examination of how diversity intersects with international management practices and highlights the importance of balancing inclusion with local responsiveness. It focuses on the experiences o... -
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International Talent Management in Times of Crisis
Edited by Shahamak Rezaei
In an era marked by unparalleled global challenges in the talent landscape, this book acts as an essential guide to the complexity of talent flows. It sheds light on the many important facets of international talent management, from rese... -
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International Entrepreneurship
Antonella Zucchella, Birgit Hagen, Manuel G. Serapio
Thoroughly revised and updated, International Entrepreneurship explains the opportunities and challenges facing internationalising entrepreneurial ventures. With a new section on international sustainable entrepreneurship and new cases a...eBook:Find out more$47.16
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Globalization
C. Gopinath
Globalization: A Multi-Dimensional System provides a comprehensive understanding of the complex process of globalization and how it impacts nations, organizations and individuals who operate in its environment. C. Gopinath addresses why...eBook:Find out more$40.00
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Advanced Introduction to Digital Marketing
Utpal Dholakia
The Advanced Introduction to Digital Marketing identifies the core concepts of research on digital marketing and provides theoretical frameworks and empirical findings. Topics such as digital product evolution, marketing strategy, and re...eBook:Find out more$25.96
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Principles of International Logistics
Jose L. Tongzon
This textbook offers a comprehensive analysis of traditional and newly emerging challenges affecting international logistics management from practical, theoretical and policy perspectives. Principles of International Logistics provides a...eBook:Find out more$37.56
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International Business Strategy and Cross-Cultural Management
Nicole F. Richter, Jesper Strandskov, Sven Hauff, Vasyl Taras
This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into an...eBook:Find out more$45.56
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Advanced Introduction to Advertising
Patrick De Pelsmacker
This Advanced Introduction provides a concise yet thorough guide to understanding and planning advertising, while answering the key questions at the forefront of this modern topic: what is advertising? What is its role in businesses and ...eBook:Find out more$25.96
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Cross-Cultural Marketing
Edited by Tiziano Vescovi
Viewing Europe as the centre of intercultural confrontation with its own set of subcultures, Cross-Cultural Marketing analyses the cultural comparison between East and West from a European perspective. Structured in four parts, the textb...eBook:Find out more$37.56
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Constructive Intercultural Management
Christoph Barmeyer, Madeleine Bausch, Ulrike Mayrhofer
This textbook comprises an innovative companion for cross-cultural management classes, demonstrating how organizations can deal with cultural differences successfully. Providing a constructive and positive lens into the multifaceted worl...eBook:Find out more$47.96