Economic Psychology
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![The Marketing Firm]()
The Marketing Firm
Kevin J. Vella, Gordon Foxall
This book provides an expert analysis of the theory of the marketing firm by drawing upon operant psychology, economic theory and marketing to argue that all firms exist in order to market. The authors explore the nature of bilateral int...eBook:Find out more$40.00
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![Recent Developments in the Economics of Sport]()
Recent Developments in the Economics of Sport
Edited by Wladimir Andreff
In this authoritative collection, Professor Andreff presents the most significant articles published over the last decade or so by leading scholars in the field of sports economics. The volumes cover a wide spectrum of approaches to the ... -
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![The Future of Futures]()
The Future of Futures
Elena Esposito
This book reconstructs the dynamics of economics, beginning explicitly with the role and the relevance of time: money uses the future in order to generate present wealth. Financial markets sell and buy risk, thereby binding the future. E...eBook:Find out more$40.00
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![A Cognitive Theory of the Firm]()
A Cognitive Theory of the Firm
Bart Nooteboom
In this important and timely book, Bart Nooteboom develops and applies a social cognitive theory of firms and organizations with a focus on learning and innovation.eBook:Find out more$49.56
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![Neuroeconomics and the Firm]()
Neuroeconomics and the Firm
Edited by Angela A. Stanton, Mellani Day, Isabell M. Welpe
The ideal firm has been studied over several centuries, yet little is known about what makes one successful and another fail. This pioneering book brings together leading researchers investigating the concept of the firm from a neuroscie...eBook:Find out more$40.00
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![Happiness, Economics and Politics]()
Happiness, Economics and Politics
Edited by Amitava Krishna Dutt, Benjamin Radcliff
This timely and important book presents a unique study of happiness from both economic and political perspectives. It offers an overview of contemporary research on the emergent field of happiness studies and contains contributions by so...eBook:Find out more$40.00
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![The Entrepreneur as Business Leader]()
The Entrepreneur as Business Leader
Silke Scheer
An entrepreneur who decides to found a firm and to hire employees has to tackle two central problems: their employees’ coordination and motivation. Drawing on findings from cognitive, social and organizational psychology, this book sheds...eBook:Find out more$40.00
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![Handbook of Managerial Behavior and Occupational Health]()
Handbook of Managerial Behavior and Occupational Health
Edited by Alexander-Stamatios G. Antoniou, Cary Cooper, George P. Chrousos, Charles D. Spielberger, Michael William Eysenck
This exciting Handbook provides an authoritative and comprehensive overview of managerial behavior and occupational health.eBook:Find out more$65.00
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![The Economics of Hate]()
The Economics of Hate
Samuel Cameron
This important and highly original book explores the application of economics to the subject of hate via such diverse topics as war, terrorism, road rage, witchcraft mania, marriage and divorce, and bullying and harassment.eBook:Find out more$40.00
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![Economics, Bounded Rationality and the Cognitive Revolution]()
Economics, Bounded Rationality and the Cognitive Revolution
Herbert A. Simon, Massimo Egidi, Ricardo Viale, Robin Marris
The purpose of this book is to publish the ideas of the late Herbert Simon and sympathetic economists, on the subject of bounded rationality, economics, cognitive science and related disciplines, and to reprint some of Professor Simon’s ...eBook:Find out more$50.36
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![Handbook of Trust Research]()
Handbook of Trust Research
Edited by Reinhard Bachmann, Akbar Zaheer
The Handbook of Trust Research presents a timely and comprehensive account of the most important work undertaken in this lively and emerging field over the past ten to fifteen years. Presenting a broad range of approaches to issues on tr...eBook:Find out more$81.56
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![Strategic Marketing and the Future of Consumer Behaviour]()
Strategic Marketing and the Future of Consumer Behaviour
Theo B.C. Poiesz, W. F. van Raaij
The authors of this book reconsider the dominant marketing paradigm in the context of a contemporary market in which marketing developments increasingly restrict the effectiveness of marketing activities. Consumers are thus overloaded wi...
