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Advanced Introduction to Youth Studies
Howard Williamson, James E. Côté
The Advanced Introduction to Youth Studies analyses the historical development of the sociology of youth in the context of changing population demographics. Howard Williamson and James Côté explore competing paradigms underlying current ...eBook:Find out more$23.16
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Advanced Introduction to Digital Marketing
Utpal Dholakia
The Advanced Introduction to Digital Marketing identifies the core concepts of research on digital marketing and provides theoretical frameworks and empirical findings. Topics such as digital product evolution, marketing strategy, and re...eBook:Find out more$25.96
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Advanced Introduction to Water Economics and Policy
Ariel Dinar
Advanced Introduction to Water Economics and Policy highlights various aspects of economic and policy considerations as they are applied to water decision-making and evaluation in a comprehensive and clear manner.eBook:Find out more$23.16
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Pioneering Family Firms’ Sustainable Development Strategies
Edited by Pramodita Sharma, Sanjay Sharma
This book describes the sustainable development journey of 15 business families committed to using their enterprises as a force of societal good. In turn, each family reaps benefits of high economic returns, while contributing to society...eBook:Find out more$45.56
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Rethinking Cultural Tourism
Greg Richards
This insightful book reappraises how traditional high culture attractions have been supplemented by popular culture events, contemporary creativity and everyday life through inventive styles of tourism. Greg Richards draws on over three ...eBook:Find out more$33.56
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A Research Agenda for Place Branding
Edited by Dominic Medway, Gary Warnaby, John Byrom
This cutting-edge Research Agenda for Place Branding explores ideas and debates that inform a refreshing take on the future of place branding and marketing. It argues that we are at a juncture where the logical and sensible step is to pu...eBook:Find out more$37.56
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Marketing Countries, Places, and Place-associated Brands
Edited by Nicolas Papadopoulos, Mark Cleveland
This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...eBook:Find out more$43.16
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Blockchain + Antitrust
Thibault Schrepel
This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline.com. This innovative and original book explores the relationship between blockchain and antitrust... -
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Big Data in Small Business
Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...eBook:Find out more$37.56
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Tort Law
Eric Tjong Tjin Tai
This accessible textbook provides an introductory guide to tort law, with a structured explanation of the key concepts and doctrines. Using a comparative approach, the discussion is illustrated with case law and provisions from three key...eBook:Find out more$41.56
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Advanced Introduction to Megaprojects
Nathalie Drouin, Rodney Turner
Taking an innovative look at how megaprojects are managed, including the important Why, What, Who and How elements, this insightful Advanced Introduction is enhanced with case studies of megaprojects from across the globe. Throughout, th...eBook:Find out more$27.40
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Advanced Introduction to Elections and Voting
Ian McAllister
Tackling the complex issues surrounding what shapes a person’s vote, this cutting-edge Advanced Introduction analyses the main findings in current research on electoral behavior to provide a comprehensive understanding of electoral choice.eBook:Find out more$23.16