Books

  1. Add to Wish List Advanced Introduction to Digital Marketing

    Advanced Introduction to Digital Marketing

    Utpal Dholakia
    The Advanced Introduction to Digital Marketing identifies the core concepts of research on digital marketing and provides theoretical frameworks and empirical findings. Topics such as digital product evolution, marketing strategy, and re...
    Paperback ()

    List price $32.45

    Member price $25.96

    Hardback (2022)

    List price $125.00

    Member price $112.50

  2. Add to Wish List Advanced Introduction to Water Economics and Policy

    Advanced Introduction to Water Economics and Policy

    Ariel Dinar
    Advanced Introduction to Water Economics and Policy highlights various aspects of economic and policy considerations as they are applied to water decision-making and evaluation in a comprehensive and clear manner.
    Paperback (2022)

    List price $28.95

    Member price $23.16

    Hardback (2022)

    List price $125.00

    Member price $112.50

  3. Add to Wish List Handbook of Banking and Finance in Emerging Markets

    Handbook of Banking and Finance in Emerging Markets

    Edited by Duc K. Nguyen
    Emerging markets are increasingly facing significant challenges, from a slowdown in productivity, rising debt, and trade tensions to the adverse effects of proliferating global uncertainty on domestic financial systems. This incisive Han...
    Hardback (2022)

    List price $426.00

    Member price $383.40

  4. Add to Wish List EU Insolvency Law

    EU Insolvency Law

    Gerard McCormack
    This comprehensive book provides a clear analysis of the main features of the European Insolvency Regulation 2015/848, within the context of previous EU initiatives, as well as addressing the contrasting objectives of universalism and te...
    Hardback (2022)

    List price $151.00

    Member price $135.90

  5. Add to Wish List Marketing Countries, Places, and Place-associated Brands

    Marketing Countries, Places, and Place-associated Brands

    Edited by Nicolas Papadopoulos, Mark Cleveland
    This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...
    Hardback (2021)

    List price $191.00

    Member price $171.90

    Paperback (2022)

    List price $53.95

    Member price $43.16

  6. Add to Wish List Blockchain + Antitrust

    Blockchain + Antitrust

    Thibault Schrepel
    This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline.com. This innovative and original book explores the relationship between blockchain and antitrust...
    Hardback (2021)

    List price $153.00

    Member price $137.70

    Paperback (2022)

    List price $46.95

    Member price $37.56

  7. Add to Wish List Big Data in Small Business

    Big Data in Small Business

    Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
    This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...
    Hardback (2021)

    List price $159.00

    Member price $143.10

    Paperback (2022)

    List price $46.95

    Member price $37.56

  8. Add to Wish List Elgar Encyclopedia of Human Rights

    Elgar Encyclopedia of Human Rights

    Edited by Christina Binder, Manfred Nowak, Jane A. Hofbauer, Philipp Janig
    The Elgar Encyclopedia of Human Rights is the most comprehensive reference work in the field of international human rights protection. Comprising over 340 entries, presented alphabetically, and available online and in print, the Encyclo...
    Hardback (2022)

    List price $1,924.00

    Member price $1,731.60

  9. Add to Wish List Pioneering Family Firms’ Sustainable Development Strategies

    Pioneering Family Firms’ Sustainable Development Strategies

    Edited by Pramodita Sharma, Sanjay Sharma
    This book describes the sustainable development journey of 15 business families committed to using their enterprises as a force of societal good. In turn, each family reaps benefits of high economic returns, while contributing to society...
    Hardback (2021)

    List price $181.00

    Member price $162.90

    Paperback (2022)

    List price $56.95

    Member price $45.56

  10. Add to Wish List Rethinking Cultural Tourism

    Rethinking Cultural Tourism

    Greg Richards
    This insightful book reappraises how traditional high culture attractions have been supplemented by popular culture events, contemporary creativity and everyday life through inventive styles of tourism. Greg Richards draws on over three ...
    Hardback (2021)

    List price $125.00

    Member price $112.50

    Paperback (2022)

    List price $41.95

    Member price $33.56

  11. Add to Wish List A Research Agenda for Place Branding

    A Research Agenda for Place Branding

    Edited by Dominic Medway, Gary Warnaby, John Byrom
    This cutting-edge Research Agenda for Place Branding explores ideas and debates that inform a refreshing take on the future of place branding and marketing. It argues that we are at a juncture where the logical and sensible step is to pu...
    Hardback (2021)

    List price $170.00

    Member price $153.00

    Paperback (2022)

    List price $46.95

    Member price $37.56

  12. Add to Wish List Trade Shows in the 21st Century

    Trade Shows in the 21st Century

    Edited by Anne-Sophie Béliard, Sidonie Naulin
    Why do professionals keep attending face-to-face industry gatherings when digitization offers cheap, fast and time-saving technological solutions for professional interactions? This book sets out to explain such a phenomenon by analysing...
    Hardback (2022)

    List price $146.00

    Member price $131.40

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