Research Methods in Business and Management
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![Handbook of Research Methods for Tourism and Hospitality Management]()
Handbook of Research Methods for Tourism and Hospitality Management
Edited by Robin Nunkoo
As research in tourism and hospitality reaches maturity, a growing number of methodological approaches are being utilized and, in addition, this knowledge is dispersed across a wide range of journals. Consequently there is a broad and mu...eBook:Find out more£41.56
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![Big Data]()
Big Data
Edited by John S. Pedersen, Adrian Wilkinson
Big data and ''the package'' of the digital society is de-mystified in this important book. A group of international experts frame the debates around big data and analyse its impact in different sectors in practice. They also examine whe...eBook:Find out more£25.00
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![Handbook of Marketing Analytics]()
Handbook of Marketing Analytics
Edited by Natalie Mizik, Dominique M. Hanssens
Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy and litigation support. The Handbook of Marketing Analytics showcases the anal...eBook:Find out more£41.56
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![Handbook of Methods in Leadership Research]()
Handbook of Methods in Leadership Research
Edited by Birgit Schyns, Rosalie J. Hall, Pedro Neves
This volume provides an overview of a variety of quantitative and qualitative methods for leadership research, authored by scholars in the areas of leadership and research methodology. Integrating insights from other research areas, it p...eBook:Find out more£37.56
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![New Methods of Market Research and Analysis]()
New Methods of Market Research and Analysis
G. Scott Erickson
New Methods of Market Research and Analysis prepares readers for the new reality posed by big data and marketing analytics. While connecting to traditional research approaches such as surveys and focus groups, this book shows how new tec...eBook:Find out more£27.96
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![How to Keep Your Research Project on Track]()
How to Keep Your Research Project on Track
Edited by Keith Townsend, Mark N.K. Saunders
Research can be a lonely path and there are myriad challenges and problems to face with any research project. In this research methods book, novice and experienced researchers tell stories of when things went wrong in their research proj...eBook:Find out more£24.76
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![Handbook of Research Methods in Complexity Science]()
Handbook of Research Methods in Complexity Science
Edited by Eve Mitleton-Kelly, Alexandros Paraskevas, Christopher Day
This comprehensive Handbook is aimed at both academic researchers and practitioners in the field of complexity science. The book’s 26 chapters, specially written by leading experts, provide in-depth coverage of research methods based on ...eBook:Find out more£48.00
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![Handbook of Qualitative Research Methods on Human Resource Management]()
Handbook of Qualitative Research Methods on Human Resource Management
Edited by Keith Townsend, Rebecca Loudoun, David Lewin
This Handbook explores the opportunities and challenges of new technologies for innovating data collection and data analysis in the context of human resource management. Written by some of the world’s leading researchers in their field, ...eBook:Find out more£29.56
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![Handbook of Measures for International Entrepreneurship Research]()
Handbook of Measures for International Entrepreneurship Research
Edited by Nicole Coviello, Helena Yli-Renko
The Handbook of Measures for International Entrepreneurship Research is a user-friendly collection of multi-item measures developed and used in the research of international entrepreneurship and important areas related to it: internation...eBook:Find out more£43.96
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![Handbook of Qualitative Research Techniques and Analysis in Entrepreneurship]()
Handbook of Qualitative Research Techniques and Analysis in Entrepreneurship
Edited by Helle Neergaard, Claire Leitch
This insightful Handbook introduces a variety of qualitative data collection methods and analysis techniques pertinent in exploring the complex phenomenon of entrepreneurship. Detailed and practical accounts of how to conduct research em...eBook:Find out more£39.16
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![Unraveling the Mysteries of Case Study Research]()
Unraveling the Mysteries of Case Study Research
Marilyn L. Taylor, Mikael Søndergaard
An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project,...eBook:Find out more£27.16
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![Handbook of Research Methods and Applications in Social Capital]()
Handbook of Research Methods and Applications in Social Capital
Edited by Yaojun Li
Social capital is fundamentally concerned with resources in social relations. This Handbook brings together leading scholars from around the world to address important questions on the determinants, manifestations and consequences of soc...eBook:Find out more£39.16
