Business and Management
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Alternative Marketing Approaches for Entrepreneurs
Björn Bjerke
Consumers have, to a large extent, become their own producers; they are more aware of marketing and are active in adding value to the products and experiences they want. By assessing customers as active agents rather than passive consume...eBook:Find out more£27.16
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Research Handbook of Finance and Sustainability
Edited by Sabri Boubaker, Douglas Cumming, Duc K. Nguyen
The severe consequences of the global financial crisis 2008-2009 and numerous accounting frauds and financial scandals over the last fifteen years have let to calls for more ethical and responsible actions in all economic activities incl...eBook:Find out more£41.56
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Dependent Self-Employment
Colin C. Williams, Ioana A. Horodnic
Dependent self-employment is widely perceived as a rapidly growing form of precarious work conducted by marginalised lower-skilled workers subcontracted by large corporations. Unpacking a comprehensive survey of 35 European countries, Co...eBook:Find out more£25.00
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Precarious Work
Edited by Jeff Kenner, Izabela Florczak, Marta Otto
This discerning book provides a wide-ranging comparative analysis of the legal and social policy challenges posed by the spread of different forms of precarious work in Europe, with various social models in force and a growing ‘gig econo...eBook:Find out more£25.00
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Handbook of Research on New Product Development
Edited by Peter N. Golder, Debanjan Mitra
New products are the major driver of revenue growth in today''s dynamic business environment. In this Handbook, the world''s foremost experts on new product development bring together the latest thinking on this vitally important topic. ...eBook:Find out more£37.56
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Advanced Introduction to Social Innovation
Frank Moulaert, Diana MacCallum
Social innovation (SI) has, in the last decade or so, become an important idea and concept in policy, practice and scholarship surrounding human development. It is often seen as an antidote to narrowly defined technological and market-or...eBook:Find out more£14.36
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Tax and Financial Planning for the Closely Held Family Business
Gary A. Zwick, James J. Jurinski
Tax and Financial Planning for the Closely Held Family Business serves as a manual to help business advisers devise strategies for clients dealing with family issues. Guiding family businesses through the complex maze of organizational, ...eBook:Find out more£176.00
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The Elgar Companion to Innovation and Knowledge Creation
Edited by Harald Bathelt, Patrick Cohendet, Sebastian Henn, Laurent Simon
This unique Companion provides a comprehensive overview and critical evaluation of existing conceptualizations and new developments in innovation research. It draws on multiple perspectives of innovation, knowledge and creativity from ec...eBook:Find out more£46.36
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A Research Agenda for Service Innovation
Edited by Faïz Gallouj, Faridah Djellal
This book aims to take account of the major advances made in ‘Service Innovation Studies’ (SIS) and above all to provide an agenda setting out the research priorities in the field. This agenda is established by considering the issue of i...eBook:Find out more£27.16
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Handbook on Customer Centricity
Edited by Robert W. Palmatier, Christine Moorman, Ju-Yeon Lee
Drawing on the expertise of leading marketing scholars, this book provides managers and researchers with insights into the fundamentals of customer centricity and how firms can develop it. Customer centricity is not just about segmentati...eBook:Find out more£48.00
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Handbook of Research on Crowdfunding
Edited by Hans Landström, Annaleena Parhankangas, Colin Mason
Crowdfunding is a hot topic and this Handbook provides a service to the research community by codifying, discussing and examining research in this area. It will be a starting point for researchers seeking high quality research in this ne...eBook:Find out more£48.00
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Entrepreneurship and Context
Friederike Welter
This book identifies Friederike Welter’s key contribution to entrepreneurship research over recent decades, and shows how her work is contextualised in time and place. The book gives a differentiated understanding of entrepreneurship and...eBook:Find out more£25.00