Business and Management
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![Strategic Marketing and the Future of Consumer Behaviour]()
Strategic Marketing and the Future of Consumer Behaviour
Theo B.C. Poiesz, W. F. van Raaij
The authors of this book reconsider the dominant marketing paradigm in the context of a contemporary market in which marketing developments increasingly restrict the effectiveness of marketing activities. Consumers are thus overloaded wi... -
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![Narratives of Internationalisation]()
Narratives of Internationalisation
Sara L. McGaughey
This book makes a rare – but often advocated – contribution to research in entrepreneurship and international business by providing a richly contextualised longitudinal case study of the growth and internationalisation of a cluster of sm... -
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![Entrepreneurship as Social Change]()
Entrepreneurship as Social Change
Edited by Chris Steyaert, Daniel Hjorth
This book – the third in the Movements in Entrepreneurship series – examines entrepreneurship as a societal phenomenon. It provides an in-depth study of the social aspects of entrepreneurship, illustrating how entrepreneurship affects so...eBook:Find out more£39.16
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![Entrepreneurship in the Creative Industries]()
Entrepreneurship in the Creative Industries
Edited by Colette Henry
The creative industries represent a vital, exciting and rapidly changing field of activity; one that is now recognised as a key growth sector in the knowledge-based economy. However, there is still a general lack of understanding of what...eBook:Find out more£25.00
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![Handbook of Research on Ethnic Minority Entrepreneurship]()
Handbook of Research on Ethnic Minority Entrepreneurship
Edited by Léo-Paul Dana
This exhaustive, interdisciplinary Handbook explores the phenomena of immigration and ethnic minority entrepreneurship in light of marked changes since the mid-twentieth century and the advent of easier, more affordable travel and more o...eBook:Find out more£48.00
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![International Entrepreneurship in Family Businesses]()
International Entrepreneurship in Family Businesses
José C. Casillas, Francisco J. Acedo, Ana M. Moreno
International Entrepreneurship in Family Businesses illustrates that family firms have always been active agents in the global economy and that their participation in the international competitive dynamic will only increase in the coming...eBook:Find out more£25.00
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![Innovation and Entrepreneurship in Biotechnology, An International Perspective]()
Innovation and Entrepreneurship in Biotechnology, An International Perspective
Damian Hine, John Kapeleris
The biotechnology industry across the globe is growing dramatically in line with rapidly emerging scientific and technological developments. This book explores both the theoretical and practical aspects of entrepreneurship in the biotech...eBook:Find out more£44.76
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![The Trouble with Trust]()
The Trouble with Trust
Frédérique Six
The Trouble with Trust poses the question: if trust is considered to be important for successful cooperation, why don''t high-trust work relationships predominate? Part of the explanation, the author argues, is that it is particularly di...eBook:Find out more£32.76
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![Measuring Organizational Performance]()
Measuring Organizational Performance
Robert B. Carton, Charles W. Hofer
There is great discussion but little consensus on the best measures of organizational performance. This book redresses this imbalance. Measuring Organizational Performance offers a framework with which to better understand the implicatio...eBook:Find out more£32.76
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![Trust in Market Relationships]()
Trust in Market Relationships
Sandro Castaldo
Trust in Market Relationships illustrates that the importance of trust in a commercial arena has intensified as markets have become more complex. As business relationships become ever critical for a firm’s economic results in highly comp...eBook:Find out more£25.00
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![Intellectual Capital Revisited]()
Intellectual Capital Revisited
Edited by Cristina Chaminade, Bino Catasús
This book brings together some of the founders of the IC movement in Europe to critically review the virtues and shortcomings of intellectual capital as a managerial concept. More questions on the future of IC study are perhaps raised th...eBook:Find out more£25.00
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![Transformational Change in Higher Education]()
Transformational Change in Higher Education
Edited by Madeleine B. d’ Ambrosio, Ronald G. Ehrenberg
This unique volume discusses the management of transformational change in higher education as a key element of success. With input from researchers, presidents, provosts, and other senior leaders of the higher education community, this e...eBook:Find out more£25.00
