3 Save up to 20% at e-elgar.com I For our electronic content, visit: elgaronline.com BUSINESS & MANAGEMENT TITLES, JAN - MARCH 2024 The Science of Business Justin B. Craig, Bond University, Australia and Northwestern University, US and Ken Moores, Bond University, Australia ‘Craig and Moores ambitiously explain the essential aspects of business. They build a framework of business as science, use this framework to explore the essential tasks facing business people, and demonstrate the framework’s utility by using it to address some pressing business issues. Bravo!’ – Dean Shepherd, University of Notre Dame, US Adopting a multidisciplinary approach, Justin Craig and Ken Moores reinforce the positioning of business as a science and remind the reader that those involved in the practice of business are, in fact, social scientists. Showcasing a novel science of business framework, the book is populated with economic, entrepreneurial, accounting, financial, marketing and management discipline perspectives. March 2024 c 192 pp Hardback 978 1 80037 032 6 c £85.00 / c $120.00 eBook • Elgaronline Handbook of Social Computing Edited by Peter A. Gloor, MIT Center for Collective Intelligence, Cambridge, Francesca Grippa, Northeastern University, US, Andrea Fronzetti Colladon, University of Perugia, Italy and Aleksandra Przegalinska, Kozminski University, Poland ‘This Handbook offers a refreshing view of how social computing can help us, instead of hurt or replace us. Written by some of the world’s leading experts in the field, it is a great reimagining of organizational management.’ – Alex Pentland, Massachusetts Institute of Technology, US ‘An illuminating dive into social computing that unravels the future of interactions with AI, NLP, and emotion recognition. This engaging read explores new approaches, including communicating with animals and plants. Cutting-edge insights into our interconnected world, from fake news to ethical AI.’ – Kai Fischbach, University of Bamberg, Germany March 2024 c 370 pp Hardback 978 1 80392 124 2 c £195.00 / c $275.00 eBook • Elgaronline Entrepreneurship and Enterprise Development in Africa Edited by Daniel Agyapong and Rosemond Boohene, University of Cape Coast, Ghana ‘Entrepreneurship and Enterprise Development in Africa, edited by Daniel Agyapong and Rosemond Boohene, is an important publication which offers an insightful collection of works exploring current issues, challenges, and valuable perspectives on the future of sustainable entrepreneurial growth for the continent.’ – Stephen Dobson, University of Leeds, UK Bringing together eminent scholars in the area, this book provides cutting-edge insights into African enterprise culture, and critically analyses issues of startups, managing enterprises, enterprise growth, and the uniqueness of trans-generational enterprises. March 2024 c 224 pp Hardback 978 1 80392 540 0 c £95.00 / c $135.00 eBook • Elgaronline Public Sector Technology Transfer Albert N. Link, University of North Carolina at Greensboro, US ‘Professor Link has put together a very valuable tome for the students of technology transfer. Not only does he deal with the various avenues and actors in tech transfer but also familiarizes the reader with the historical background and decades of modern legislation. A must read.’ – Nicholas Vonortas, The George Washington University, US In this insightful book, Albert N. Link offers a perceptive explanation as to why the U.S. public sector is involved in technology transfer, and how the institutions that support technology transfer have become cornerstones of U.S. economic growth and development. March 2024 c 170 pp Hardback 978 1 0353 1052 4 c £80.00 / c $110.00 eBook • Elgaronline
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